Generating reviews can be a daunting task to try and overcome. It’s difficult to ask a patient to share their experience about the service they just had; especially when you have 50+ patients coming through your door on a daily basis. This is understandable, but shouldn’t be an excuse that holds you back from generating reviews. The biggest fear is your patient didn’t have a great experience or maybe they will say “NO”.
Not asking your patients to leave a review doesn’t mean they won’t. Patients talk about their experiences online, good or bad, regardless of being asked. If the patient didn’t have a positive experience, asking them how the service went gives you an opportunity to handle the issue before it turns into a negative review. It’s up to you and your staff to roll out the red carpet for your patients in such a way that they feel compelled to leave a positive review.
So let’s look at some ways to help your practice generate more reviews.
Focus on next level customer service
When it comes to getting reviews for your practice, the simplest way to generate 5-star reviews is having amazing, over-the-top, stellar customer service. The way you treat people and how you handle situations can make or break your potential to gaining positive reviews from your patients. When patients have had a great experience they are more than likely going to tell you about it. This is your opportunity to strike while the iron is hot and ASK!
As we previously discussed, making the ask seems to be the hardest thing to do. Although this seems hard, having excellent customer service makes asking the simplest way to get more reviews for your practice. When people have a great experience they naturally want to share that with others. Another great way to inspire patients to leave feedback about their experience is to have a sign at the front of your office. This also lets patients know that you are serious about hearing their feedback.